GoldenWing Assistant
Always here for you
Hello! I'm the GoldenWing Assistant. How can I help you today?
Always here for you
Hello! I'm the GoldenWing Assistant. How can I help you today?
Data-Driven Success.
Develop digital strategy: Customer journey mapping, persona creation and conversion funnel optimization. Data-driven strategies for more leads and sales.
Discover our specialized services in this area.
User Personas und Kundenverständnis entwickeln
Alle Touchpoints der Kundenreise visualisieren
Conversion Funnels analysieren und verbessern
Messbare Erfolgskriterien definieren
Answers about Digitale Strategie and our services
UX (User Experience) is the overall experience: How does using it feel? Is it intuitive? UI (User Interface) is the visual design: buttons, colors, layout. UX is 'how it works', UI is 'how it looks'. Both must work together.
Create a persona: 1) Collect customer data (interviews, analytics, surveys), 2) Identify patterns (demographics, behavior, goals), 3) Create persona profile (name, photo, background, pain points, goals), 4) Validate with team. 3-5 personas are typical.
Customer journey mapping visualizes all customer touchpoints: from Awareness (first contact) through Consideration (research) to Decision (purchase) and Retention (loyalty). Shows opportunities and problems in the customer journey.
Conversion optimization: clear value proposition, reduced form fields, trust signals (testimonials, logos), fast loading times, mobile optimization, A/B tests, exit-intent popups, social proof. Typical conversion rate: 2-5% (e-commerce), 10-25% (landing pages).
Digital strategy projects: Target audience analysis €1,500-4,000, customer journey mapping €2,000-5,000, comprehensive digital strategy €5,000-15,000. ROI typically 3-10x through more efficient marketing and higher conversion rates.
Important KPIs: Traffic (Sessions, Users), Engagement (Bounce Rate, Time on Site), Conversions (Leads, Sales), Cost per Acquisition (CPA), Return on Ad Spend (ROAS), Customer Lifetime Value (CLV). Tools: Google Analytics 4, Search Console, HubSpot.
Discover our successful projects in this area.
Let's talk about your project. We're happy to advise you in a free initial consultation.