Premium Landscaping Digital
How a traditional landscaping company found its digital voice and now generates qualified leads around the clock. +200% digital inquiries.
Before / After Comparison
Challenge
The Starting Point
Mr. Erkurt and his team did excellent work — but at the wrong price point. Known as "the neighborhood gardener," they were called for lawn mowing, not for sophisticated design projects. The brand didn't reflect what Erkurt was truly capable of: thoughtful garden concepts at architect level. The right clients simply didn't know they existed.
Solution
Our Approach
We repositioned Erkurt — from gardener to garden architect. A nature-inspired brand identity with earthy tones and organic shapes signals premium without arrogance. The new website is a visual journey through breathtaking projects. Professional project photography shows what Erkurt is truly made of. The message: this isn't a gardener — this is an artist who works with plants.
Project Details
Detailed Description
Starting Point
Mr. Erkurt and his team did excellent work — but at the wrong price point. Known as "the gardener around the corner," they were called for lawn mowing, not for sophisticated design projects. The brand didn't reflect what Erkurt really could do: thoughtful garden concepts at architect level. The right clients simply didn't know they existed.
Our Solution
We repositioned Erkurt — from gardener to garden architect. A nature-inspired brand identity with earthy tones and organic shapes signals premium without arrogance. The new website is a visual journey through stunning projects. The message: this isn't a gardener — this is an artist who works with plants.
Results & Impact
+200% digital inquiries. The repositioning as a premium garden architect now attracts the right clients — projects at the level Erkurt deserves. The brand generates qualified leads around the clock.
Summary
Client: Erkurt Gartengestaltung
Service: Branding — Premium Brand Identity, Logo-Design mit Naturästhetik, Portfolio Website Design, Professionelle Projektfotografie, Print-Materialien Design
Challenge: Mr. Erkurt and his team did excellent work — but at the wrong price point. Known as "the neighborhood gardener," they were called for lawn mowing, not for sophisticated design projects. The brand didn...
Results: +200% Inquiries · +45% Avg. Project Size · Premium New Positioning
Tools & Technologies Used
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