Asphalt, concrete, compaction, airport construction: How we made a RAP Stra recognized testing institute with over 30 years of experience the digital leader for construction material testing in Berlin-Brandenburg. PEBA – partner for major projects like BER.
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PEBA Prüfinstitut für Baustoffe GmbH (Köpenicker Landstraße 280, 12437 Berlin) has been the independent specialist for construction material testing in infrastructure since 1990. As a RAP Stra recognized testing facility under the leadership of Prof. Dr.-Ing. Großhans, PEBA performs testing for asphalt, concrete, soil, and aggregates – partner for major projects like BER.
The Starting Point
PEBA Prüfinstitut für Baustoffe in Berlin had been a fixed name in the construction industry since 1990 – road construction, rail construction, airport construction, everything requiring quality testing. The problem? The internet didn't know PEBA. "Asphalt testing Berlin" – no rankings. "Construction material testing Brandenburg" – others ranked higher.
Our Approach
We positioned PEBA as Berlin's first choice for construction material testing in infrastructure. SEO for all testing areas (asphalt, concrete, soil, aggregates), content on DIN standards and ZTV requirements, regional SEO for Berlin-Brandenburg with expansion to nationwide major projects.
Detailed Description
PEBA Prüfinstitut für Baustoffe GmbH (Köpenicker Landstraße 280, 12437 Berlin) has been the independent specialist for construction material testing in infrastructure since 1990. As a RAP Stra recognized testing facility, PEBA performs all quality tests required for roads, railways, and airports.
PEBA offers comprehensive construction material testing: Asphalt, bitumen, and joint sealant testing, concrete testing (fresh and hardened concrete), soil treatment with binders, ground improvement and investigations, aggregate testing, environmental analytics, and pavement condition assessment.
75% more organic traffic, 45% more project inquiries, top rankings for all relevant construction material testing keywords in Berlin-Brandenburg. PEBA is now found by project managers who didn't know the institute before.
“As a RAP Stra testing institute with projects like BER, we have the highest standards. GoldenWing made our expertise digitally visible – now project managers for new major projects find us too.”
Prof. Dr.-Ing. Großhans
PEBA Prüfinstitut für Baustoffe GmbH, Berlin, PEBA Prüfinstitut für Baustoffe GmbH
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