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Full-service transformation of a strategy consultancy with +140% qualified inquiries.
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Our Client
Alinea Partners is a strategic management consultancy focused on Organizational Excellence, Change Management, and strategic transformation for medium-sized and large enterprises.
The Starting Point
The previous website appeared fragmented and did not convey the strategic depth of the consulting offering. Potential clients could not quickly grasp services, weakening lead effectiveness.
Our Approach
GoldenWing delivered a full-service solution:
Modern, conversion-focused platform
Resource hub for thought leadership
Comprehensive sales enablement materials
Professional training videos (incl. Microsoft Copilot)
Detailed Description
Alinea Partners, a strategic management consultancy for Organizational Excellence, needed a digital presence that reflects their strategic depth. GoldenWing delivered a full-service solution from website to videos to e-commerce. The result: +140% qualified contact inquiries and international online shops in USA and Europe.
Strategy consultancies sell expertise and trust. Without professional digital presence and high-quality materials, it's difficult to stand out from competitors and justify premium prices.
Building a resource hub with whitepapers, frameworks, and tools. Gated content for lead generation and demonstration of thought leadership.
Professional video production for trainings and product presentations. High-quality equipment, professional post-production, and optimized distribution.
Launch of online shops for selling trainings, licenses, and digital products. Localized for different markets with adapted payment.
The combination of professional videos and e-commerce enabled new revenue streams. Instead of just selling consulting, Alinea Partners could now offer digital products and trainings scalably.
The resource library established thought leadership and generated qualified leads through high-quality content.
“From the website to videos to our online shops – GoldenWing delivered everything. The Microsoft Copilot videos have become quality benchmarks, and our lead quality has significantly improved.”
Partner
Partner, Alinea Partners
More About Our Expertise
Editing and optimization
Online shops for easy service distribution in USA/Europe