Trust in Pixels

Starting Point

Financial consulting is a trust business. But how do you convey trust on a website when visitors have never met you? Alinea Partners had another problem: the old website looked like it was built by an accountant in the 90s. Cold, technical, meaningless — the exact opposite of the warm consultants you'd meet in person.

Our Solution

We brought Alinea Partners' personality into the digital space. Authentic team photos instead of stock images, warm colors instead of corporate gray, human language instead of financial jargon. The structure guides visitors intuitively to their topic and a simple contact path. A website that anticipates the first consultation meeting.

Results & Impact

+140% qualified contact inquiries. The new web presence translates expertise and trust into a digital experience — personal, competent, trustworthy. Visitors feel welcomed before they even pick up the phone.